STRATEGIC PLANNING
In some instances, information is available about the strengths and weakness of an advancement program, but assistance is needed in moving the program to the next level. In these instances, consulting advice may be useful to understanding the choices involved in moving in one direction versus another, choosing between competing goals or deciding on the appropriate action steps. Often strategic choices hinge on understanding the balance between the three disciplinary areas of advancement.
We are prepared to provide strategic guidance in projects such as: linking alumni, parents and friends more closely with the institution, developing a more positive relationship with community partners, achieving greater recognition of institutional strengths, building the base for a major fund raising effort, developing an integrated marketing approach, balancing the advancement effort across disciplines, among others.
